

Turn paid traffic on — and activate real momentum.
WHAT IF YOU COULD PLUG INTO OUR PROVEN PAID AD GROWTH INFRASTRUCTURE AND EXPERT TEAM TO ATTRACT HIGH-QUALITY CLIENTS WITHOUT COSTLY TRIAL AND ERROR?
Firestarter Activation is our integrated growth solution — strategic Meta ads management that strengthens your Firestarter foundation with paid traffic designed to attract high-quality clients without costly trial and error.
This is not about boosting posts or testing random campaigns.
It's about integrating into a proven paid growth infrastructure supported by expert strategy so your visibility, lead flow, and client acquisition become intentional instead of reactive.
Activation is a full-service Meta ads management retainer designed to drive qualified traffic to your Premium Authority Funnel, lead magnet, or core offer — expanding lead flow and converting visibility into buyers.
Includes up to 2 active campaigns per month at any ad spend level up to $3,000/campaign.
Ongoing optimization, weekly performance reviews, and creative testing included.
Additional Campaigns:
Up to $1,000/campaign monthly ad spend: $400/month per campaign
$1,001-$3,000/campaign monthly ad spend: $600/month per campaign
Above $3,000/campaign monthly ad spend: Custom scoped with our team
Commitment: 3-month minimum retainer, then month-to-month with 15 days' notice.
What’s Included
Month One: Setup + Launch
Your first month covers everything needed to get your ads live and running.
Paid traffic strategy aligned to your brand, offer, and funnel
Funnel + tracking review
Ad account setup (or optimization of existing account) on Meta
Custom ad creative production + ad structure development
Live ad launch and initial monitoring
Month Two and Beyond: Management + Optimization
Ongoing optimization for performance and efficiency
Weekly performance reviews and refinements
Monthly strategy calls
Creative testing and iteration
Clear insights on what's working — and why
Strategy on future growth path with ads
WHY THE 3-MONTH MINIMUM
Meta ads take time to work. Month one is data collection and learning phase. Month two is early optimization. Month three is where results start compounding. The 3-month minimum gives the strategy enough runway to actually deliver — and protects your investment in the setup work our team does at the start.
Within your retainer period, you have full input on strategy direction, weekly performance reviews, and monthly strategy calls. This isn't a "set it and forget it" commitment — it's an active partnership with clear reporting and shared direction.
WHAT COUNTS AS A CAMPAIGN
A campaign is a distinct paid traffic push with its own objective, audience, and creative — for example:
A lead magnet opt-in campaign
A webinar registration campaign
A specific offer launch campaign
A retargeting campaign to warm audiences
A cold acquisition campaign to a specific funnel
Your $1,997/month covers strategic direction, setup, custom ad creative production, ongoing optimization, and reporting on up to 2 active campaigns at any given time — at any ad spend level up to $3,000/campaign. If you want to add campaigns to your monthly retainer, additional campaigns are available in tiered pricing based on ad spend (see above).
Scaling above $3,000/campaign in monthly ad spend? Our management scope and strategic partnership scale with your growth — we'll work with you to structure the right ongoing engagement, including expanded strategic support, more frequent optimization, and dedicated attention that matches the complexity of your growth stage. Contact our team for a scoped conversation.
Pay for what you need. Scale as you grow.
WHO THIS IS FOR
You want to accelerate momentum instead of relying on organic traffic alone
You prefer expert execution by a team you trust over trial-and-error
You want your funnel activated cleanly, professionally, and strategically
You're ready to invest in ad spend and give paid traffic strategy time to work
Ad spend not included (paid directly to Meta)
Recommended starting monthly ad budget: $500/month (minimum)
Best suited for founders with an existing high-converting funnel, lead magnet, or offer ready for paid traffic
Choose the path that fits your growth stage
6-Week Activation Launch Experience
Accelerate your results with full-service paid traffic support.
Available with pay-in-full, 2-payment, or 3-payment options.
OR
Activation + Ongoing Growth Partnership
Complete the 6-week Activation, then transition into continued strategy and management with an ongoing monthly retainer of $1,997/month to sustain, optimize, and scale performance long term.
Firestarter Activation
$1,997/month with 3-month minimum retainer
Includes up to 2 active campaigns per month at any ad spend level up to $3,000/campaign. Ongoing optimization, weekly performance reviews, and creative testing included. Additional campaigns available in tiered pricing based on ad spend.

If Activation already feels aligned, you’re invited to
enroll directly and secure your beta spot.
Prefer to Talk It Through?
If you’d like to discuss your strategy first, you can also schedule a call with our team and we’ll walk through your foundation and goals together.
If Activation already feels aligned, you’re invited to
enroll directly and secure your beta spot.
Prefer to Talk It Through?
If you’d like to discuss your strategy first, you can also schedule a call
with our team and we’ll walk through your foundation and goals together.